Advanced study of typeface design, hierarchy, and typographic systems in print and digital media.
About this course
Typography is more than choosing a font. In this course, you explore the structural and aesthetic rules that make type work. You will study letterforms, spacing, and hierarchy, and learn how to build systems that guide the reader's eye. The focus is on advanced application in both print and digital media.
You will work on projects that require you to design custom typefaces and modify existing glyphs. You will also learn how to apply typographic principles to complex layouts, ensuring that your work is both beautiful and functional. This course builds on the foundations you learned in visual communication and web design.
Who takes this course
This course is part of the Graphic & Interactive Design program.
Credits: 3 · Hours: 45
Prerequisites
Learning outcomes
- Design custom typefaces and modify existing glyphs to suit specific brand needs.
- Establish visual hierarchy and readability through effective typographic systems.
- Apply typographic principles to both print layouts and digital interfaces.
- Critique typographic work based on legibility, aesthetics, and functional requirements.
Evaluation
| Component | Weight (%) |
| Typographic System Project | 40 |
| Custom Typeface Design | 30 |
| Mid-term Critique | 15 |
| Final Portfolio Review | 15 |