Year
Year 5
Semester
Second Semester
Credit
1
Program Description
Prepares students to manage information flow and stakeholder relations during emergencies.
Course overview
This course prepares you to manage information flow and stakeholder relations during emergencies. You will study real-world scenarios to understand how organisations respond when things go wrong. The focus is on speed, accuracy, and empathy in communication.
Who takes this course
Credits: 0.5 · Hours: 30
Prerequisites
None
Learning outcomes
- Analyse stakeholder needs during a crisis situation.
- Draft holding statements and press releases under time pressure.
- Monitor digital channels for misinformation and public sentiment.
- Coordinate with internal teams and external agencies during an incident.
Evaluation
| Component | Weight (%) |
| Crisis simulation exercise | 40 |
| Press release draft | 30 |
| Final project report | 30 |