MKTG 3400 Business Administration Finance

Year
Year 3
Semester
Second Semester
Credit
3
Program Description

Covers financial statement analysis, budgeting, and fiscal management for small enterprises.

About this course

This course introduces the financial principles that drive small business operations. You will learn how to read and interpret financial statements, including balance sheets, income statements, and cash flow statements. The focus is on practical application for small enterprises, where resources are limited and decision-making must be precise.

Throughout the term, you will build budgets, track variances, and use cost-volume-profit analysis to understand how changes in volume affect profitability. You will also evaluate capital investment options using net present value and payback period methods. By the end of the course, you will be able to make informed financial recommendations based on quantitative data.

Who takes this course

This course is required for students in the following programs:

Credits: 3 · Hours: 45

Prerequisites

  • MKTG 1680 Business Administration Principles

Learning outcomes

  • Interpret balance sheets, income statements, and cash flow statements for small businesses.
  • Prepare operating budgets and forecast revenue streams for seasonal enterprises.
  • Evaluate capital expenditure decisions using net present value and payback period.
  • Apply cost-volume-profit analysis to pricing and production decisions.

Evaluation

Component Weight (%)
Mid-term examination 30
Group budgeting project 30
Final examination 40